MyDataWork POV — AI-driven service delivery is the buzzword of the day, but let's not kid ourselves about its universal appeal. This shift matters most to large enterprises with the resources to harness AI's potential for service automation — think manufacturing giants, financial institutions, and tech behemoths. Small to mid-sized businesses, however, can largely ignore the AI hype for now. For them, the manual touch still holds value, especially where customer-centricity is non-negotiable.